We’re going to put four normal people into a conference room at a Las Vegas hotel and ask them to react to real headlines. What they’ll say may blow your mind.


Preparations are under way for the national conference of the American Copy Editors Society. This year’s gathering is in Las Vegas in March.

I’m helping put together and will moderate two sessions at the conference. One will be about getting into teaching, either as an adjunct or a full-time, tenure-track faculty member.

The other session will be about headlines. In a revision of a session from previous conferences, we will invite “regular folks” to give feedback on a series of headlines. The twist this time: We’ll include “shareable” headlines from sites such as BuzzFeed and Upworthy. (The one on this post is an example of that type of headline.)

For more about the ACES conference, check out the official site. I hope to see you in Las Vegas.

UPDATE: This session is scheduled to take place on Friday, March 21, at 4:30 p.m at the Planet Hollywood Resort & Casino. If you or someone you know in the Las Vegas area would like to be a panelist, please contact me.


One Comment

  1. Where in Vegas would you expect to find four normal people? Maybe the Silver and Gold Pawn Shop.

Comments are closed.