A headline to question

bruno-headline

This headline from The Huffington Post is confusing because of its placement of the question mark. Is “Bruno?” the name of the movie? Or is the headline asking a question about the “Bruno” movie?

The answer is the latter. The full title of the movie in question reportedly will be “Bruno: Delicious Journeys Through America For The Purpose of Making Heterosexual Males Visibly Uncomfortable In The Presence Of A Gay Foreigner In A Mesh T-Shirt.” Most media will probably shorten that to “Bruno” when it’s released later this year. Either way, there’s no question mark involved.

If HuffPo wants to go with question headlines, its editors should take care to put things in their place, like so:

Is Sacha Baron Cohen mocking Madonna in “Bruno”?

More on question headlines here.